Honda Motorcycle and Scooter India Pvt Ltd has today announced the launch of the promotional campaign for the Activa 125 BS-VI, the company's first two-wheeler with BS-VI engine.
The two-wheeler major says that the new BS-VI compliant Activa 125 comes with 26 new patent applications, exceptional technology, new features, 13 per cent more mileage, intelligent display informatics, elevated convenience and evolved style.
Speaking about the promotional campaign, Yadvinder Singh Guleria, Senior Vice President, Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said, “By launching a BSVI two-wheeler six months ahead of emission norms, Honda is all set for a quick, silent and innovative start into the new era."
Guleria also added, "The new Activa 125 BS-VI campaign is inspired by something everyone has all experienced, right from our birth to school, college and so on… the desire to replace the noise with the power of silence. The revolutionary ESP technology, industry-first features of Activa 125 BSVI bring to life the meaning of ‘A silent revolution’. And adding the perfect spice to this campaign is Twinkle Khanna shushing Akshay in the end yet again."