Tata Motors launches 'Samarth' initiative for welfare of truck drivers

Tata Motors launched an initiative for the welfare of truck drivers. Under the Tata Motors 'Samarth' initiative, the company plans to address four critical areas -- health and wellness, insurance, education and financial planning for the drivers' well-being.

The auto major aims to reach out to five lakh drivers every year under the programme.

Furthermore, the auto major has joined hands with Toppr, a learning app for classes V to XII that helps students prepare for every board, competitive and scholastic exams. 

In association with Tata AIG General Insurance Company, the auto major has launched 'Swasthya Samarth' which aims to provide health insurance products including Rs 50,000 hospitalisation coverage. The programme will be linked to new vehicle sales and the policy will be issued by Tata AIG.

TATA AIG will also set up free medical camps at Tata Motors-defined locations.

Tata Motors said it also plans to encourage investment habits among drivers through its Systematic Investment Plan (SIP) offering by ICICI Prudential and TATA Mutual Funds, with a lock-in period of 3 years, as well as conduct financial literacy camps for drivers and owner drivers across the country.