MACTA begins "Help Indian cinema" campaign

Indian film industry is going to be one among the largest industries which would face the adverse effect of the pandemic attack. To recover and to get back to normalcy, MACTA (Malayalam Cine Technicians Association) is going to seek support from the Union Finance Minister through an interesting campaign. Titled Help Indian Cinema Campaign will have a chain of videos from across the Indian film industry which would seek her support to revert in harmony.

MACTA has requested all film technicians, actors and experts to create a short video saying 'Help Indian Cinema' and mail it to

With the video, the association aims to appeal to the Union Finance Minister for financial aid for all in the film industry. 

MACTA chairman and film director Jayaraj, in a video posted on Youtube, states that hundreds of thousands of artists and technicians in Indian cinema are in trouble. “We are giving the biggest video request to the Indian Finance minister," he says and urged all film artists,technicians and film enthusiasts to pitch in.

Directors Jayaraj and M Padmakumar participated in the press meet held at Ernakulam Press Club. Asianet Online